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JoJo Maman Bébé, the UK’s leading independent multi-channel baby & nursery retailer offers fashionable maternity wear, Breton inspired baby and children's collections, original nursery products, baby gifts and toys. Founded by Laura Tenison and launched in 1993, JoJo Maman Bébé has successfully grown from a start-up to its current size with 36 stores nationwide, a turnover of £19.5M and a database of 1.9 million parents, expectant and new mothers.